Engaging presentations

Автор: iVote
2.359,00 ден со ДДВ
PowerPoint and other slide ware have become something of a joke in professional environments. They are “eye charts,” crammed with too many words and numbers and not enough meaning. The embodiment of the Mark Twain quote, “I didn't have time to write a short letter, so I wrote a long one instead.” Catherine Peterson, a marketing consultant with more than 20 years of experience, coaches you on getting the most out of slide-based presentations. And how even small changes can transform your presentation from an ineffective data dump to a truly powerful means of getting what you want.

Suggested structure:
• Introduction provides a short context-setting of why this is important—very brief since most people are well of aware of the problem
• At the heart of the situation is a failure to do two things
• Assess the audience
• Assess how far you’d like to take them on a journey
• After exploring audience issues, we do a breakdown of dos and don’ts for content:
• Maximum word counts
• Using Notes pages
• Visuals
• Videos: do’s and don’ts
• Final packaging of your slide deck to drive home your most important points

 

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